Nathaniel Ru Invested In Foodworks Because It May Change The Country’s Food System

For those who like many varieties of indie foods that are hard to find in one place, Foodworks may soon help such products become more accessible to them. The two men who founded the new company provide co-working space to food entrepreneurs.

Over 150 startups are already using the company’s co-working locations in Rhode Island, Maine, New York and New Jersey. Nathaniel Ru was especially interested in the creative idea and decided to invest in Foodworks.

The founders said that they were interested in health-conscious ventures and were excited to see how the new idea may positively change the American food system.

How Foodworks Started

Nick Devane and Mike Dee are the visionaries behind Foodworks. The pair started a company called Homemade before they launched Foodworks. Homemade prepared healthy home-cooked frozen meals for busy people to reheat and enjoy.

There were several snack foods as well. Devane and Dee discovered that a former pharmaceutical plant in Brooklyn was on the market for a bargain. Its commercial culinary facilities attracted them since they needed better equipment and more space. The two men decided to buy the plant.

Regulations and other issues presented challenges that Dee and Devane saw as an opportunity to modify their innovative food service. They moved on from the Homemade venture and decided to make healthy food accessible in a different way with the Foodworks co-working concept. With the new business model, food entrepreneurs could use the commercial space to make and distribute their own healthy goods.

Their previous work experiences were useful in everything from website development to financial planning for the new company. Devane’s work background includes software development and construction. Dee’s background is in corporate finance and technology. The regulatory issues and other problems were soon resolved, and the pair opened Foodworks with a one-of-a-kind business platform.

How Foodworks Helps Entrepreneurs

When Dee and Devane started Homemade, the space and regulatory issues were some of their biggest obstacles. Learn more about Nathaniel Ru: http://www.thehoya.com/nathaniel-ru-jonathan-neman-and-nicolas-jammet/

The two realized that these common obstacles kept many other talented health food creators out of the market. Good ideas and products do not reach many people when entrepreneurs do not have the resources or knowledge to bring their innovations to life.

Dee and Devane decided to address that common pain point by helping entrepreneurs individually. People who make health food products can contact Foodworks with their ideas. Since Foodworks is passionate about helping health food entrepreneurs succeed, the company gives each interested person a checklist of required forms, steps and expenses. For example, small business owners who want to use the co-working space must obtain insurance.

The company also provides tips for saving money while handling startup costs. Foodworks charges a membership fee for each participant. In the original Brooklyn location, membership prices range between $300 and $2,000 per month. Membership costs vary depending on how much time a person must spend in the kitchen and how much storage space the individual requires.

One of the Brooklyn members praised Foodworks for its checklist and helpfulness. As someone who had worked in finance for over a decade before starting her own health food company, the member said that the checklist eliminated the need to spend hours using search engines to find important information.

Devane said that many people go through life with great ideas in their minds but never actually attempt them because they do not know what to do next, and Foodworks solves that problem for them. Read more: Nathaniel Ru Blazes a Trail in The Height Food Industry | Affiliate Dork

Another benefit of using Foodworks is gaining networking opportunities. Since people share working space, they meet other food entrepreneurs. The members share ideas and advice with one another. They can help one another by giving recommendations to their customers.

Dee and Devane keep lists of lawyers, business managers, marketers and other professionals who want to help health food entrepreneurs succeed. Foodworks has a mentoring program that involves these professionals. If new or existing Foodworks members need legal advice or help with other tasks.